"Predatory" publishers present themselves as legitimate but use questionable publishing practices such as:
-
an inadequate or incomplete peer review process
-
focusing on collecting article processing charges over quality scholarship
-
masking the true identity of journal staff and the actual fees required for publication.
Beware - if you fall prey to these tactics and publish in one of these spurious outlets, it is almost impossible to retract your article and could come at great legal, reputational, and financial expense to you.